‘Women in Localization’ The Netherlands Chapter- Amsterdam – March 7

‘Women in Localization’ The Netherlands Chapter- Amsterdam – March 7

WLNL: Machine Translation demystified

Are you ready for the first event of the year of Women in Localization The Netherlands?

The ‘Women in Localization’, Netherlands Chapter, is hosting an event on March 7th in Amsterdam, entitled: ‘Machine Translation demystified’. Iconic’s Global Head of Enterprise Sales, Diane O’Reilly, will participate as an expert panelist and she will be joined by fellow experts from and Infor.

Diane recently spoke at the Irish chapter of ‘Women in Localization’ in Dublin, on the topic of ‘Perspectives on Machine Translation (MT)’. You can click here, to read more about that.

Demystifying machine translation (MT) is one of our favorite topics! Machine Translation is an enabling tool that is increasingly being factored into the translation or localization processes of companies operating on a global scale, especially with the recent developments in Neural MT. It is a force multiplier for growth that increasingly enables companies to stay ahead of the competition. However, as an emerging technology, it has been plagued by false dawns perpetuated by vendors promising levels of quality that could not be delivered. Similarly, end-user experience has often been tainted as the first point of contact with MT has been generic online tools that are often not fit for purpose. Our goal is to rectify this. Diane will fill you in on how we do this!

This event takes place at the local offices of Atlassian. If you would like to attend, you can sign up here.

We look forward to seeing you there!


  • 7:00 pm – Welcome
  • 7:15 pm – Introduction and panel discussion
  • 8:00 pm – Q&A
  • 8:30 pm – Networking over snacks and drinks
  • 9:00 pm – Closure


  • Diane O’Reilly – Global Head of Enterprise Sales at Iconic Translation Machines Ltd
  • Nander Speerstra & Maryia Lashko – MT researcher and translator, respectively, at Infor
  • Cassie Hillerby – MT expert at

Women in Localization The Netherlands is an international chapter of Women in Localization.

Women in Localization (W.L.) is the leading professional organization for women and their allies in the localization industry with thousands of members globally. It aims to foster a global community that inspires professional equality and supports women through all phases of their careers. Network with other professionals, take advantage of educational opportunities, career advancement, and mentoring by contacting your local Women in Localization chapter.

About Iconic Translation Machines

Iconic Translation Machines is a leading machine translation software and solutions provider who specialise in custom solutions tailored with subject matter expertise for specific industry sectors including eDiscovery, legal, life sciences, and financial services. Iconic is the MT partner of choice for some of the world’s largest translation companies, information providers, and government and enterprise organisations, helping them to translate more content, more accurately and in less time, resulting in significant cost savings and increased revenue. Iconic is based in Dublin, Ireland.

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